Hatz AI Raises $24M to Equip MSPs for SMEs

Key Takeaways

1Hatz AI triples its network of active MSP partners in one year

2Over 15,000 AI manufacturer certifications issued and a team expanded to over 60 people

3$24M raised in a Series A round led by Nadia Partners to develop products and recruitment

Why it matters : Hatz AI's strategy aims to make AI accessible and secure for SMEs through MSPs, leveraging strong commercial traction and significant funding.

Hatz AI bets on managed service providers to bring AI into small businesses. The startup claims a rapidly growing network of partners, over 15,000 AI builder certifications issued, and a team expanded to over 60 people, with a new office in New York. A $24 million funding round, led by Nadia Partners, is set to finance product development and new hires.

Tripled Network, 15,000 Certifications, and Office in New York

Hatz AI reports that its network of active MSP partners has tripled over the past year. Its revenues have also grown during this period at a rate exceeding that of its network. The company states that it has issued over 15,000 AI builder certifications worldwide. Internally, the workforce has increased from 14 employees to over 60, leading to the opening of a new office in New York.

A Multi-Tenant AI OS and Business Agents for MSPs

The company offers an AI operating system designed for MSPs to provide services securely. The platform acts as a multi-tenant control plane that integrates governance safeguards, expense tracking, and automated routing to cutting-edge models, while allowing branding under the MSP's name. Rather than disparate tools, Hatz AI provides access to a centralized team of customizable agents and workflows tailored to business functions, covering areas such as ticket sorting and technical operations, process automation, marketing content creation, sales qualification, and accounting. According to Jimmy Hatzell, the system offers simple deployment options and enterprise-level security.

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SMEs Without Internal Resources: The MSP Channel Bet

Jimmy Hatzell considers SMEs essential to the economy but lagging behind in AI due to a lack of internal experts and appropriate budgets. He highlights the difficulty of navigating a multitude of tools, with unpredictable IT costs and persistent security issues. He advocates for reliance on MSPs, who are already managing cloud environments, operations, and security for many businesses. Hatz AI positions itself as a support for these MSPs to build AI offerings. From the investors' side, Josh Schertzer believes MSPs are best positioned to assist small businesses and sees Hatz AI's indirect approach as a way to dominate distributed AI through channels and establish a standard for secure adoption. Hatzell asserts that giving MSPs control over governance, expenses, and deployment can make companies AI-native, and that the capital raised accelerates this mission.

$24 Million Raised, Series A Led by Nadia Partners and Product Focus

The company reports a $24 million fundraising round, described as seed funding, with a Series A led by Nadia Partners, joined by Vestigo Ventures and Private Shares Fund. This capital is intended to develop a network of MSPs already established across all 50 states in the U.S., in nine provinces of Canada, and in nine other countries. Hatz AI plans to strengthen its own model routing engines, enhance its internal software infrastructure, and recruit within its field engineering and AI research teams.