Snap and LinkedIn Tackle Low-Quality AI Content
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Snap and LinkedIn Tackle Low-Quality AI Content
Snap is removing AI-generated videos from its Spotlight recommendations. As low-quality AI-generated content spreads across the internet, Snap aims to keep Spotlight focused on the authentic creativity of real people. Starting this month, videos that are entirely AI-generated will no longer be eligible for recommendations. Videos edited with Snapchat's AI tools are still permitted but will carry transparency labels. The number of contributors to Spotlight has increased by over 120%, although Snap has not specified how much AI content has contributed to this rise.
LinkedIn is not lagging behind. A study by Kapwing revealed that 21% of YouTube Shorts are already AI-generated, and Instagram and Facebook are likely facing similar numbers. OpenAI's social video app, Sora, has failed. LinkedIn is overwhelmed by low-quality AI-generated content and has implemented a dedicated reporting button called "AI slop." This button is prone to misuse and requires users to know how to correctly identify "AI slop."
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