Brief IA

Google Revolutionizes Its AI Subscriptions: Which Plan to Choose?

💡 Use Cases·Tom Levy·

Google Revolutionizes Its AI Subscriptions: Which Plan to Choose?

Google Revolutionizes Its AI Subscriptions: Which Plan to Choose?
Key Takeaways
1Google has introduced a new Ultra AI plan at $100 per month, making access to its services more affordable.
2The full Ultra AI plan has seen its price drop from $250 to $200 per month, expanding its benefits.
3IA Pro subscribers now enjoy YouTube Premium Lite at no additional cost, depending on the regions.
💡Why it mattersThese changes make Google's AI technologies more accessible and diverse, influencing the choices of developers and creatives.
Le brief IA que lisent les pros

Le brief IA que les pros lisent chaque soir

Les 7 actus IA du jour, décryptées en 5 min. Gratuit.

Inclus dès l'inscription : notre sélection des meilleurs guides & comparatifs IA.

Choisis ton rythme

Gratuit · Pas de spam · Désabonnement en 1 clic

📄
Full Analysis

Google Revises Its AI Subscription Plans: A Diverse Offering

Google has recently revamped its subscription offerings for its artificial intelligence services, introducing a new AI Ultra plan priced at $100 per month. This change also includes a reduction in the price of the entry-level Ultra subscription, which drops from $250 to $200 per month. The AI Plus and Pro plans also benefit from new features, making the choice of a subscription more complex but potentially more advantageous.

A More Affordable and Enhanced Offering

At its I/O conference, Google unveiled a more accessible version of its AI Ultra plan, specifically designed for developers, tech professionals, and creatives. This new plan, offered at $100 per month, provides significant benefits:

  • A usage capacity five times greater than that of the AI Pro plan in the Gemini application and the Google Antigravity development tool.
  • Priority access to Google Antigravity.
  • Integration with Gemini 3.5 Flash, allowing for faster testing and debugging.
  • 20 TB of cloud storage for hosting databases and multimedia content.
  • An individual subscription to YouTube Premium, ensuring an ad-free experience on YouTube.

For those who wish to take advantage of all the features of the AI Ultra plan, Google has lowered the monthly fee from $250 to $200. This plan offers a usage capacity 20 times higher in the Gemini application and Google Antigravity, along with other exclusive benefits.

Innovations and New Features

Subscribers, whether they choose the full AI Ultra plan or its more economical version, can expect exciting new features.

  • Gemini Spark: An AI agent available only in the United States, designed to autonomously perform specific tasks. It will be launched in beta next week for all AI Ultra subscribers.

  • Project Genie: Currently in the experimental phase in Google Labs, this project allows users to create interactive virtual worlds. Soon accessible for AI Ultra subscribers at $200, it enables the design of mini-games and custom environments.

  • Gemini Omni: This model, intended for global deployment across all AI plans, is designed for creating multimodal videos, integrating text, images, and videos.

  • Gemini 3.5 Flash: This model promises to enhance the speed and understanding of agent tasks and coding.

  • AI Inbox in Gmail: Already available for AI Ultra plans, it is being rolled out for AI Plus and AI Pro plans in the United States, facilitating email management.

  • Daily Brief: This feature, now available for all Google AI subscribers, compiles urgent or overdue items from your emails and appointments.

YouTube Premium Lite Offered

AI Pro subscribers in certain regions can now enjoy YouTube Premium Lite at no additional cost. While this Lite version does not eliminate all ads, it significantly reduces the number of ads for some content.

Google has also changed the way Gemini usage is measured. Now, a calculation-based model assesses the complexity of requests, the features used, and the length of interactions to ensure users stay within their plan limits.

Which Plan to Choose?

For those who are not developers requiring an Ultra plan, the choice often comes down to the AI Plus plan at $8 per month and the AI Pro plan at $20 per month. The AI Plus plan can be a cost-effective option for those who do not need intensive usage.

It is also possible to benefit from discounts, such as the one offered by Verizon, which provides an AI Pro subscription for $10 per month. This can influence the choice of plan, depending on needs and available offers.

Finally, it is important to note that Google charges its subscriptions on a monthly basis, allowing users to switch plans from month to month to test which one suits them best.

Brief IA — L'actualité IA en français

L'essentiel de l'actualité de l'intelligence artificielle, décrypté et expliqué chaque jour.